what is eco-rating

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The handsets and smartphones sold in Orange Armenia shops and through eshop.orangearmenia.am from have eco-labels showing the environmental impact of the handsets in manufacturing process or as related to the materials used. Eco-rating of handsets is done according to 1-5 rating scale. The higher the eco-rating, the less harmful the handset is for the environment.

Eco-rating is being implemented in Armenia for the first time and it allows you to make a choice not only on the characteristics and specifications of the handset, but to also be a more responsible consumer when buying a phone.

Orange Armenia’s partner for environmental projects is WWF-Armenia (www.panda.org/Armenia).

As part of the partnership between Orange and WWF, Orange Armenia will also contribute to the environmental activity of WWF by donating 1% of amounts from sale of handsets and smartphones that will be directed to WWF’s environmental projects.  By buying a phone at an Orange shop, you are directly contributing to the preservation of endangered species in Armenia and the development of eco-tourism in the country.

Three indicators are used to determine the overall eco-rating of a mobile phone:
  • the limitation of CO2 measures the amount of greenhouse gases emitted at key stages of product life cycle: manufacturing, transportation, use and recycling
  • preservation of natural resources measures the amount of non-renewable materials (gold, silver and tin) in the product composition
  • eco-friendly design enhances other initiatives to reduce the environmental impact of the product as the limited use of hazardous substances (chemical compounds which, under unfavorable conditions of use or recycling, could pose a risk to humans or the environment), traceability of sensitive resources (gold, silver, tin, tantalum), the possibilities of repairing the product, the use of recycled materials.

Eco-rating methodology has been developed by Orange with the support of the BIO Intelligence Service (http://www.biois.com/en/) and of the World Wide Fund for Nature (www.panda.org).

Being a responsible company, Orange is happy to provide its customers in Armenia with knowledge and the means to be responsible towards the environment, which is a relatively new approach in Armenia.

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